UNRIVALED Continues to Innovate Women’s Basketball with 14 New Signings

Unrivaled-Court-First-Look-Image
Chad Washington

Written By: Chad Washington

Miami, FL – Over WBNA All-Star Weekend, Unrivaled announced 14 new NIL signings at a pop-up event held by the league.

What Does This Mean?

The goal of this deal is to pioneer “The Future is Unrivaled Summit Presented by Samsung Galaxy.” This event will be held in the league HQ in Medley, FL and and will include “skill development sessions, content and merchandise shoots, group bonding activities, and more.”

This could also be a sneak peek at future Unrivaled athletes, as these ladies may join the league after their college careers when their professional journey begins.

Who’s Signed?

UCLA: Lauren Betts, Sienna Betts, Kiki Rice

UConn: Azzi Fudd, Sarah Strong

Iowa State: Audi Crooks

Texas: Madison Booker

LSU: MiLaysia Fulwiley, Flau’jae Johnson

Notre Dame: Hannah Hidalgo

South Carolina: Ta’Niya Latson (Alumna of American Heritage, Plantation)

TCU: Olivia Miles

Michigan: Syla Swords

USC: JuJu Watkins

This is a star-studded class. Outside of the already solid talent Unrivaled has from the WNBA, these women hold a combined 32 NCAA Tournament appearances, 25 Sweet 16 appearances, 14 Elite Eight appearances, 10 Final Four appearances, and 4 National Championships via Unrivaled.

League Growth

For its inaugural season, Unrivaled Secured over $35 million in investments from Notable names like Steph Curry, Giannis Antetokounmpo, Carmelo Anthony, Alex Morgan, Coco Gauff, Michael Phelps, Dawn Staley, Geno Auriemma, and more. They also established corporate partnerships with Ally Financial, Samsung Galaxy, Sephora, and Miller Lite, to name a few.

“This transformational, first-of-its-kind initiative brings together the best of the best and reflects our deep commitment to elevating the women’s game and holistically supporting athletes,” said Luke Cooper, President of Basketball Operations.

Unrivaled had a successful first season, as it’s a way for WNBA Players to play and profit in the offseason, without going overseas. The 3×3 style is entertaining and will most definitely make a jump in the 2026 season, as they announced that there will still be six teams, but with 6-8 players added to the player pool, additionally, they will look to expand the arena to a capacity of 1,000 seats and make additional changes to the player-specific areas.

Cover Image Via Cord Cutters/Unrivaled

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