We have a new innovation in the Name, Image and Likeness game. West Boca Raton’s stars: 4-Star RB Javian Mallory, 3-Star DT Xavier Reid and 4-Star DB Jaydin Broadnax have penned an NIL deal with REDCON1.

REDCON1 has become one of the fastest growing sports brands in the Country. With roots stemming from the city of Boca Raton, REDCON1 eyes to change the name of the game in every way. While starting as a supplement brand, REDCON1 has quickly become one of the most innovative gyms in our area, boasting state of the art facilities and personalized training programs with elite coaching.

As previously stated, REDCON1 is changing the game, partnering with multiple major brands in sports like Deion Sanders and Travis Hunter, while also sponsoring a race car.

The partnership between REDCON1 and these three local stars marks the first major high school NIL deal to reach the 561. One of America’s fastest growing fitness brands partnering with South Florida’s highest profile athletes just makes sense.

As a reminder- in June 2024, the FHSAA ruled that high school athletes in the State of Florida can capitalize off of their Name, Image and Likeness in support of local businesses and establishments. Another reminder- High School NIL deals are allowed to be negotiated ONLY by the athlete’s legal guardian or representative. Coaches and Athletic Departments must stay hands off. Schools are NOT allowed to form NIL collectives, like the colleges have.